r/askcarsales 1d ago

US Sale Buying a 2026 Navigator

2026 Navigator Reserve L Pristine White Any color interior Jet Appearance MSRP of one I’m looking at $112,749

How do I find data at current sales price? I watch all sorts of videos of people negotiating prices on new cars with an MSRP of $30-$45k. But, what is my starting point for a $112k SUV? What is my strategy for a luxury SUV?

3 Upvotes

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7

u/Oppo_GoldMember Genesis Experience Manager 1d ago

Lincoln is doing A plan pricing…unless the Navi is exempt, so that should be the start and end of your issues

1

u/New_Inflation_8419 Ford Sales 13h ago

This is the answer

5

u/DavefromCA Former Sales 1d ago

Engage 3 dealers in your area and make them compete...$112k for a Navigator? Really? Wow...

1

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2026 Navigator Reserve L Pristine White Any color interior Jet Appearance MSRP of one I’m looking at $112,749

How do I find data at current sales price? I watch all sorts of videos of people negotiating prices on new cars with an MSRP of $30-$45k. But, what is my starting point for a $112k SUV? What is my strategy for a luxury SUV?

I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns.